Why the Elevator Speech?
Thanks to Valerie Sokolosky of Valerie & Co. for putting this into a list:
- It’s called an “elevator speech” because it should be brief enough to deliver on an elevator ride.
- A well-written (and memorized) elevator speech is an invaluable tool because:
It describes what you do, for whom and how they benefit.
It allows you to introduce yourself, quickly and efficiently.
It emphasizes the WOW! Factors you bring to the table.
It can open doors and invite new opportunities. - Although there are no “right” or “wrong” lengths, your speech should be no longer than 80 to 100 words. Some use more. Some use less. The main objective is to make every word count…and, by the way, your elevator speech will (and should) evolve. What is perfect today will be different from your next months’ perfect introductory statement.
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